A tradesman site does not need to be pretty. It needs to capture jobs. Here are the 7 elements we consistently see drive the most customers.
By Linus Grahn, Byggarn. Published 2026-05-03, updated 2026-05-03.
We have built sites for tradesmen for years. The pattern is clear: pretty design is nice, but 7 specific things actually make the phone ring.
- Phone number above the fold, clickable
- Photos from real jobs (not stock)
- Service area, clearly stated
- Services people actually google
- Google reviews, visible
- Fast site on mobile
- Short form: name, phone, what it is about
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